Ford Onsite

Allow employees to discover and use our workplace experience technologies in one place while making it seamless for employees to return on site to a new way of working.

In order to better understand employee needs around navigation and productivity, I lead the initiative to conduct generative user interviews. I did a brainstorming exercise with the team which included the Product Owner, Product Manager, and a couple of developers in order to hone in on themes and topics we were trying to uncover.

I conducted 10 interviews with Ford employees across 3 different regions.  At this point, I started to see a pattern and few personas were created to show common user groups we will be designing for. After conducting all the generative interviews, I synthesized all my learnings and created user personas in order to communicate user needs & goals to our team and stakeholder. Fear of returnig to the office including locating and booking meeting rooms seemed to the biggest pain points among users we talked to, along with building access, indoor navigation and parking.

After sharing my learnings from the generative user interviews I did another workshop with the team in order to prioritize action items. What do we work on and which problems do we prioritize?
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I created a 2×2 Prioritization Matrix with two opposing characteristics (Value vs Difficulty) in order to help us prioritize what we work on. I asked everyone to write down some of the most common user pain points they saw from the interviews and place them on the whiteboard where they see fit. By the end of our long meeting, we had a pretty good idea of which user pain points to prioritize. For starters, we can prototype and test a solution that will help Ford Employees find resources such as meeting rooms, building access information, and common points of interest inside buildings.

The team (myself, 2 developers, product manager, product owner, and project manager) gathered around to sketch out ideas. Everyone was clear on the problem we are trying to solve and we all did a few quick warm-up sketches. Each of us then took some time to do one detailed sketch by ourselves which was presented to the team. Afterward, everyone used colored sticky dots to vote on the sketch they liked. We also did a branding exercise and settled on the name Ford Onsite for our application.

I referenced sketches from our earlier ideation session and iterated on it when creating a digital prototype. I created clickable prototypes with sketch app and invision that could be shared with users to help us gather some early feedback before development. Our development team was busy doing the prep work (server configurations, hosting, deployment strategy) while the Invision prototypes were being tested with users. I decided to create mid-fidelity prototypes instead of black and white wireframes as I have had better user feedback with them in my past experience.

After conducting multiple usability test sessions with the mid-fidelity prototypes and iterating on it, I handed over the designs to the developers. I worked with developers closely when they were implementing the prototype designs to ensure product quality & consistency.

To support employees hybrid working needs with the following features

·Take the Daily COVID-19 Survey​
·Enter your Vaccination Status for HR Medical Personnel​
·Reserve a personal workspace, conference room, or team collaboration space​
·Find spaces interactively through building maps​
·View cafeteria food menus and order food online​
·View building-specific info (parking, printer locations, etc.)​
·Report a maintenance issue​
·Call for emergency medical assistance
​·Use a laptop or mobile device with no download required
​·Visitor and Guest Registration system

·Employee Return to Work Pulse scores to meet targeted improvement of 10%​
·Desk / Space utilization aligned to skill team on-site collaboration objective​
·Occupancy and space utilization analytics​
·Greater than 90% of employees returning to work use Onsite platform​